Originally founded in 2022, we became a very successful at distributing and selling imported products for both consumers and other businesses. Our team came from a diverse set of backgrounds and skills, from manufacturing and sourcing children's clothing to making tracking software for marketing campaigns, all with clients across the Asia-Pacific, North America and Western Europe. We realised that while hard work and soft skills take you a long way in the business, we're ultimately limited by the technology we use and subscribe to, and far outpaced by bigger players.

So, we started documenting what limits us as a business, and realise that not only can technology help take a lot of rote work off our daily duties, it can also enable us to be unbound by trading hours, physical locations and traditional circles of contacts. Through technology, we've modernised and grew as a business, shifting our priorities further to high-level management and exploring new initiatives. Through technology, we've empowered ourselves to be better, and help other businesses empower themselves and their customers, enabling better commerce and better business.

From there, we started helping other businesses get ahead with technology. We've created online HR tools for a non-profit, saving them time and effort in maintaining safety compliance and accountability. We've brought electronic self-service solutions to a chain of grocery stores, reducing customer queries of item availability and pricing. We've even set up a whole online grocery store with integrations to existing POS systems, removing their need to update prices, names or availability, adding an additional revenue stream with little extra effort.

Our Core Values

We may be small, but we can do big things, and the list of results we've produced continues to grow. If you're still curious, check out the ways we can make your small business feel big, or ask us directly!

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